Electronic Word of Mouth (eWOM) in the Marketing Context: A State of the Art Analysis and Future Directions

Electronic Word of Mouth (eWOM) in the Marketing Context: A State of the Art Analysis and Future Directions

148 Pages · 2017 · 2.17 MB · English

by Elvira Ismagilova & Yogesh K. Dwivedi & Emma Slade

the art of electronics art of electronics

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