Blue Ocean Strategy: How To Create Uncontested Market Space And Make The Competition Irrelevant

Blue Ocean Strategy: How To Create Uncontested Market Space And Make The Competition Irrelevant

2005 ·

·3.88·37,271 Ratings ·240 Pages

by W. Chan Kim · Renée Mauborgne

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“ Before you speak, let your words pass through three gates: Is it true? Is it necessary? Is it kind? ” ― Rumi

Authors' Books

HBR's 10 Must Reads on Strategy (including featured article “What Is Strategy?” by Michael E. Porter)

by Michael E. Porter · James C. Collins · Jerry I. Porras · Marcia W. Blenko · Orit Gadiesh · Michael C. Mankins · Mark W. Johnson · Gary L. Neilson · Robert S. Kaplan · W. Chan Kim

2011·
·4.15·829 Ratings

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